Public Relations.

Critical Issues Facing Public Relations Practioners

  • Choosing the right communication channels
  • Crisis management in a time of viral content
  • Measuring impact
  • Corporate Credibility Problems

Learn the latest trends and techniques in the practice of modern day Public Relations including the biggest influencer in today’s Strategic Communications Planning – Digital And Social Media Strategies.

The field of public relations has changed with the evolution of computers and the speed with which information can spread. However, the need for public relations to be clear, concise, and accurate while being completely appropriate for the situation has not changed however.

In this comprehensive program, you will learn learn how to determine the type of information required, to approach PR strategically, create compelling releases, and manage your media relations.

  • Issuing of Press Releases
  • Organization of Press Conferences.
  • Organization of Official Visits.
  • Planning and managing PR Campaigns
  • Reputation management.

Program content is highly customized to big corporations that issue internal and external press releases as well as small businesses that want to manage their reputation.

Available through 1 day classroom delivery, online eLearning, one-on-one coaching, or webinar.